BRANDING • ADVERTISING • illustration
Senior-Level Graphic Designer
Innovative Graphic Designer with expertise in all facets of multimedia, marketing, and print design. Consultative communicator with proven success creating corporate branding materials and delivering consistent messaging across all platforms. Skilled in collaborating with all members of the organization to achieve business and financial objectives. Recognized for ability to perform in deadline-driven environments with an emphasis on working within budget requirements. Technical proficiency in Adobe Creative Suite 6, HTML/CSS, Fusion Font Suitcase, Microsoft Office, Mac OS 9/10, and Windows 7/Vista/XP.
- Marketing Strategy
- Print & Web Design
- Strategic Planning & Analysis
- Trade Show Planning
- Brand Development
- Competitive Intelligence
- New Business Development
- Team Leadership
- Market Analysis
- Client Retention
- Digital Marketing
- Visual Communication
Experience
Original Parts Group Inc, Seal Beach, California
Senior Graphic Designer, 2007 to Present
- Develop and implement the creative direction and marketing strategies for all print, web, and social media advertising.
- Keep abreast of industry trends to design marketing products that enhance the company’s market competitiveness and brand presence.
- Oversee marketing and design teams in the conceptualization and design of physical and digital pieces, logos, brochures, newsletters, direct mail, flyers, product launches, advertorials, advertisements, magazines, digital marketing collateral, television ads, banner ads, product packaging, and websites.
- Create content for targeted e-marketing campaigns including an e-blast program that yielded a response rate of 25% and ultimately increased monthly e-commerce sales by 30%.
- Lead the creation of collateral marketing materials, product placement diagrams, and booth design for regional and national trade shows.
- Partner with Vice President of Marketing and Sales to develop tactics to advance business development opportunities.
Stewart Media Inc, Huntington Beach, California
Graphic Designer, 2003 to 2007
- Developed and managed design concepts for logos, branding, and collateral for new and existing clients across multiple industries throughout the United States.
- Utilized consultative communication skills to identify client preferences and needs and create customized multimedia campaigns to successfully advance business goals.
Education
Associate of Applied Science in Graphic Design, Brooks College, Long Beach, CA